I was at Safeway the other day when they asked if I wanted some 3D glasses for the Super Bowl.
At first I said "Whaaaaattt?" 3D glasses for the Super Bowl?
The cashier said "yes" and gave me a bunch.
Later I found out that Intel and DreamWorks took 3D Graphics to the Super Bowl (as reported by CNET News - CLICK HERE to read the details). The technology is called "InTru3D". Here is information on the movie coming out this March that will utilize this technology:
"March 27, 2009 marks the next leap forward in animation history, when
audiences can take a seat and be immersed into the future of animation
with DreamWorks Animation’s "Monsters vs. Aliens", the first-ever
feature film using InTru 3D technology."
Here is the YouTube promo for the commercial to get a taste:
The NBC show "Chuck" (one of my favorites since I happen to like geeks) and some other commericals will be in 3D. All Things Digital summarized all of the fun ads that will appear this Super Bowl in their post: "Super Bowl Ads Web 2.0 Roundup: Watch, Tweet and Widget".
Back to the game, I need to get my glasses ready for the first 3D experience...
Even HULU had an ad on the Super Bowl (via TechCrunch). The TechCrunch post also mentioned some of the other interesting tech related ads, including the talking baby E-trade ad and a trailer for Transformers 2.
GoDaddy on the other hand, is getting some negative twitters about their Super Bowl ads