New Tech Product: Striiv Portable Fitness Device - Rewards Thru Everday Exercise

Yesterday I had the opportunity to talk with the team and see a demo over at Striiv, a new Silicon Valley Start-Up that developed a portable fitness device for the "rest of us" (Please check out my post at Cool Mom Tech for more details).

What does "rest of us" mean?

There are already great devices for runners but how about the "rest of us" that count running in and out of the grocery store or up and down the steps to their office as their only exercise? Striiv is a device small enough to hang on your keychain but is filled with big features that everyone can use to fit in more exercise into their daily routine.

The device follows your movement (including steps,  cadence and more) assigning points to track personal goals, unlock rewards, progess steps in a gaming environment and best yet contribute to charity in what is considered a "walk-a-thon" in your pocket. Future features inlcude big plans for social.

The age range is from kids to adults, so the whole family can use the device. I will be testing a Striiv device very soon and can't wait to share more details. For now, here is the press release for today's announcement.

Press Release:

 INTRODUCING STRIIV: A SLEEK PORTABLE DEVICE THAT MAKES FITNESS FUN; LAUNCHING THIS FALL
 Silicon Valley Start-Up Unveils Product that Motivates and Rewards Exercise through Games, Challenges and Donations